Developing | business

Tools for developing your business idea and business!

Educational institute coaching is entrepreneurship coaching intended for the students, researchers and personnel of the Jyväskylä University of Applied Sciences, University of Jyväskylä and the GRADIA Jyväskylä Educational Consortium. The services are available to 47,200 students and researchers and 4,400 teachers.

Develop your business through our coaching!

Do you have any questions about the Idea to Business -course or Business Coaching? The contact persons of our educational institutes are here for you!


Suvi Salminen

Core competence: 

Talent for listening, being present and walking alongside others



Suvi is strong in creating a passion for entrepreneurship. Suvi knows how to help students identify their strengths and find their dreams. Her background is in occupational therapy and she has worked both as an employee and as an entrepreneur. Through these experiences, Suvi has gained her internal and external entrepreneurial skills, sometimes learning things the hard way. At JAMK, Suvi promotes the working life skills and entrepreneurial capabilities among students, and her motto is “Life isn’t about finding yourself. Life is about creating yourself.” (George Bernard Shaw)

Suvi Salminen

lecturer and entrepreneurship coordinator, the School of Health and Social Studies JAMK


Mari Suoranta

Mari Suoranta

research professor, University of Jyväskylä


Petrikki Tukiainen

The educational institute coaching and events run by the Startup Factory are a part of the EduFutura strategy.

EduFutura Jyväskylä is a education, research and development community organised by the Gradia Jyväskylä Educational Consortium, Jyväskylä University of Applied Sciences and the University of Jyväskylä. EduFutura develops the learning solutions of the future. We create diverse opportunities for students for flexible study paths and cross-studies.